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custom mobile applications

Custom Mobile Applications

Leverage The Mobile Revolution

Smart businesses are leveraging the popularity of smartphones by using custom mobile applications to stay in touch with customers.  Mobile applications allow convenient communication between customers and businesses and can be extremely helpful to both.  The powerful mobile revolution provides a many different ways to use technology to serve peoples wants and needs.

Customers Love Custom Mobile Applicationscustom apple apps

Customers can use mobile apps in many different ways to save time, save money and have fun.  Mobile apps can help customers find and contact the business they need, and then help the customer check in for a loyalty coupon and save money.  A mobile app is a great way to make a reservation at a favorite restaurant or club.  Mobile apps can make it easy to schedule appointments with doctors, dentists, chiropractors, hair salons, tanning salons and massage parlors and other professionals like realtors, CPA, attorneys, financial advisors, insurance agents and loan officers.  Mobile applications can even include special tools like tip calculators, car payment calculators and mortgage payment calculators.  With a mobile app it is easy to find out about exclusive discounts and share valuable deals with friends with a few simple taps and swipes.

Businesses Love Custom Mobile Applications

custom android apps

Businesses can use mobile applications to find new customers and to provide better service to the customers they already have.  Any business that wants to stay in touch with their customers and prospects should consider a custom mobile application.  Mobile apps provide significant value to customers and that provides a great opportunity for any business to stay top of mind.  In addition to providing many great features that customers use and enjoy like one touch dialing, one touch directions and one touch sharing, a mobile app is also a great way for a business to provide relevant information to their customers.  A mobile app puts everything customers needs to know, from company information, to FAQ’s and general industry info right in the palm of their hand.  A custom mobile app provides prestige to a company and positions them on the cutting edge of technology for the good of their customers.  Someday most businesses will have a mobile app, but today it makes a business stand out from the competition.

Mobile devices are replacing computers and mobile apps are replacing websites.  The average smartphone users spends more time on a mobile app than they do on the mobile web.  Over half of adults use their mobile device for help in store when making a purchase.  Businesses have a tremendous opportunity to provide customers with the tools they need to conveniently make educated purchases by providing free mobile apps.  By giving customers the tools they need businesses will sell more products and increase customer satisfaction.  Happy customers are repeat customers.

If you want your business to leverage the mobile revolution with a custom mobile application, contact Hopp2IT today to find out how easy it can be!  Click here or call 720-352-0795.

 

 

 

About Jeff Hopp

Jeff is a Mobile Marketing Expert and Local SEO based in Denver, CO. He works with local businesses to help them leverage the mobile revolution with cutting edge technology including mobile apps and local search engine optimization to increase sales. Jeff has over 15 years of sales and marketing experience ranging from financial services to mortgage lending and has generated over $500M in online and offline transactions.
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How The New Google Plus Local Changes Will Impact Businesses

Google Local

Google+ Local has been anticipated by quite a few and now that it is finally here it is extremely important that businesses understand how this change will impact them and what they should do.  Businesses that are smart enough to utilize the amazing free service that Google offers will have a tremendous advantage over their competition.   Here are a few ways that you can maximize the impact that Google Plus Local has on your bottom line.

Google+ Local Tab

google+ home local more

Most people reading this probably already have a Google Plus account and a Google Page for their business, but if you don’t, you can set one up here.  The interface now includes more tabs, one of which is “Local”.  It may be under the more tab, but you can drag it to the dock.  I moved “Local” and “Pages” out because I use them more than “Photos” and “Games”.  The Local tab allows you to instantly see any restaurants and businesses that are nearby.  Local is powerful for all local businesses, but because of the Zagat integration restaurants seem to be the type of businesses that are most excited about the recent changes.  Local Places/Pages are ranked based on their location and their rating with a special weight given to the opinions of a users connections (what your friends like and do online affects your search results.).

Google Places Pages show up in a variety of Google searches, and frequently show up in mobile searches and not just Android devices, most iphone and ipad users like to “Google” anything they need to find too.  In fact, more than 50% of all searches for local businesses such as restaurants are already done from mobile devices.  Recently, on Valentines day, 65% of searches for the word restaurant were from a mobile device.  This trend will only continue as millions of new mobile devices are activated every day.

g+How Can Businesses Leverage Google Plus Local?

Businesses can take advantage of Google Plus Local by creating a free page and then properly optimizing and updating the page to make sure that as many people as possible see it.  Many people will immediately call or visit one of the first three listings they see, so ranking highly is important.  Many people will want to review the businesses Google Page and look at pictures, watch videos and read reviews from customers, so it is important that to make the business page appealing.  Many people will choose to continue to research the businesses they find through Google Plus Local and will either click on the link to the companies website (if there is one) or they will search the business name in Google and review the results, so it is also important for businesses and people to make sure they have a good online reputation.

To make sure that your business is ready to deal with the changes to Google Plus Local and the impact they will have on your business, contact Hopp2IT today!

About Jeff Hopp

Jeff is a Mobile Marketing Expert and Local SEO based in Denver, CO. He works with local businesses to help them leverage the mobile revolution with cutting edge technology including mobile apps and local search engine optimization to increase sales. Jeff has over 15 years of sales and marketing experience ranging from financial services to mortgage lending and has generated over $500M in online and offline transactions.