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What is Internet Marketing?

Internet Marketing Let’s start by defining the term.  Although it is constantly changing, at its essence Internet Marketing is the selling of products or services over the internet. It takes in a wide variety of practices and there are a number of different business models that can be followed.   Three basic ones are: 1. Affiliate Marketing: In the real world, we see affiliate marketers all the time - stockbrokers, car salesmen, supermarkets selling magazines, travel agents selling tour packages.  Affiliate marketers are middlemen - they sell a product they don’t make and take a cut, a commission or a mark-up.  No sale, no cut.  The best-known internet-based affiliate marketer is Amazon, but there are at least a bazillion more. 2. E-Commerce: You make widgets.  You put a website online to sell your widgets.  You sell your widgets from your website.  You are an E-commerce business.  Is there anyone left in the world that is not selling on the web?  Yes, but most real-world businesses have a web presence, even if they sell most of their goods in old-fashioned stores.  The lines are blurring more each day.  About 5% of everything sold to consumers today is sold online, with projections ranging as high as 20% in five years. 3. Email Marketing: Think catalog companies.  They buy a list; your name is on that list, so you get a catalog.  Or a thousand.   An email marketer can build a list organically or buy one, then pepper the list with emails until, well, forever.  The cost is virtually zero, (so long, Postal Service, been nice knowing you!) and the rewards can be...

Email Marketing Service Provider Review

  Email marketing is a great way to make money online.  In fact, if done correctly email marketing can help you make money on autopilot.  In email marketing the quality of your list is much more important than the size of your list.  In order to make money with email marketing you should strive to have a relationship with your list.  Provide high quality information and content and people will look forward to your next message.  To keep your subscribers interested you should provide quality content directly within at least some of your emails rather than only sending emails with an affiliate link and instructions to click on it. If you are serious about making money online then you need a professional email marketing hosting account.  Make an investment in your business and get a professional email marketing provider.  You will get better delivery rates, CAN SPAM compliance, email quality, list management and you’ll protect your ISP. There are many different email marketing services to choose from.  You will find differences in pricing, ease of use and reliability.  My personal favorites are Aweber and GetResponse.  It is highly recommended that you read the terms of service before you decide on your email marketing company.  I also recommend that you have more than one account and more than one email marketing provider. AWeber Aweber offers free video seminars to help you learn email marketing.  You also get easy WordPress integration as well as the ability to work with Twitter and Facebook.  AWeber includes email templates and subscribtion forms and a comprehensive list of features.  Sign up for AWeber for just...